Adams provides an excerpt from
The Guide’s entry for a planet called
Magrathea. In “ancient times,” it reads, the Galaxy was rich. In fact, people became so wealthy that their lives began to feel “rather dull and niggly.” They attributed this discontent to the various insufficiencies of their own worlds, deciding that they “settled on” the wrong planets. As such, they began hiring specialists to design “custom-made luxury planets.” This project took place on Magrathea, “where hyperstatial engineers sucked matter through white holes in space to form it into dream planets” that were “made to meet the exacting standards that the Galaxy’s richest men naturally came to expect.” Unfortunately, this business venture was so profitable that Magrathea became significantly richer than any other planet, throwing the Galaxy into “abject poverty” that instigated an economic crash. Since then, Magrathea has “disappeared,” and people no longer believe it ever existed at all.